If you know who’s attention you want to grab, go ahead and grab it. Just remember to be bold. Never boring.
Sometimes an extra push is needed to help a development that has been on the market for some time. Following extensive market research, a targeted campaign covering social media and print was introduced to attract a very specific buyer demographic for an over 55’s retirement community.
A retirement community? That’s right, they don’t look like your typical retirement ads do they. That’s the point.