Big agencies chased the nationals.
Generalists chased everyone.
Nobody chased the SME housebuilder… until ANTLER

That gap in the market was glaring when I was client-side. SMEs had the same need for premium marketing as the nationals, often more so, but were treated as an afterthought.

I saw it. Lived it. Got frustrated enough to do something about it.

So in 2017, I founded Antler. A specialist agency built around one simple belief: SME housebuilders deserve better.

Better service. Better creative. Better results.

That’s why Antler exists – and why we’ll never be “just another agency.”

…Photo is of the legend that is Jasmine Janetzky – ANTLER’s very first employee in early 2017, who I’m very grateful is still with us today. Jasmine (and the first Mac ANTLER bought) felt like a very significant investment back in the day, but we couldn’t have asked for a better first employee!

#NewHomes #PropertyMarketing